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Naoshima

Japan

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500px Photo ID: 86046725 - In front of the art work Naoshima Bath (直島銭湯) by Shinro Ohtake (大竹伸朗), Naoshima, Kagawa, Japan.

500px Photo ID: 86046725 - In front of the art work Naoshima Bath (直島銭湯) by Shinro Ohtake (大竹伸朗), Naoshima, Kagawa, Japan.

Overview

As the location of the Benesse Art Site, the island of Naoshima (直島) has become one of the region's biggest tourist attractions, offering a unique opportunity to see some of Japan's best contemporary art in gorgeous natural settings. Museums and numerous outdoor sculptures are situated around the coast, including Yellow Pumpkin by Yayoi Kusama, which has become a symbol of Naoshima.

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Japan’s Golden Route: Tokyo, Kanazawa, Kyoto, and Fuji in 14 Days

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